China+1 Strategy 2026: Why Made in Vietnam Isn’t Enough

China Plus One strategy2026 showing Made in Vietnam manufacturing and Vietnam sourcing amid changing customs compliance rules

China+1 in 2026: Why “Made in Vietnam” isn’t enough Anymore 

ET2C International  |  Supply Chain & Trade Compliance Blog 

China+1 strategy CBP’s Vietnam raids and a 40% transhipment penalty are rewriting China +1.  On 28 July 2026, U.S. Customs and Border Protection agents showed up unannounced at Chinese-linked factories across Vietnam. They weren’t there to inspect fire exits.

They pulled production records, checked raw-material sourcing, and poured over value-added ratios to answer one question: had these goods actually been transformed in Vietnam, or just relabelled there? As U.S. Trade Representative Jamieson Greer put it bluntly, the concern is straightforward, “there’s a pure illegal shipment where they send it to Vietnam and put on a Made-in-Vietnam sticker” (Tech Times). 

Ten days on, that raid is still the most useful data point any global sourcing & procurement or compliance team could ask for. It confirms something many of us have suspected for a while: the easy version of China+1, pick a new country, ship the same components through it, swap the label is over.

That doesn’t mean diversifying away from China is a bad idea. It remains one of the soundest sourcing strategies available. But it now comes with homework attached and a due diligence requirement, and the companies that skip it are exposed in ways they weren’t two years ago. Risk and Vulnerability needs to be surfaced and understood as part of a wider diversification plan. 

Vietnam sourcing market supporting China Plus One strategy and global supply chain diversification

Why the raid matters more than it looks for China +1 

Failing CBP’s “substantial transformation” test isn’t a slap on the wrist. Goods that don’t clear the bar face a 40% additional duty under HTS 9903.02.01 and crucially, that penalty carries no mitigation or appeal provision. There’s no negotiating your way out once you’re on the wrong side of that line. It’s worth understanding the mechanics here: transshipment enforcement generally treats simple relabelling as outright fraud, while genuine processing say, turning steel slabs into sheet, or components into a functionally different finished good can legitimately establish new origin (CSIS’s primer on transshipment is a good starting point for where that line sits). 

The timing isn’t neutral, either. Vietnam overtook China in early 2026 to become the leading U.S. supplier of laptops and gaming consoles, and its bilateral trade surplus with the U.S. hit record levels in May 2026, exactly the kind of imbalance that draws enforcement attention.

Meanwhile, nine months of U.S.Vietnam trade talks remain stalled, with both sides describing negotiations as “tense and very difficult,” largely because they still can’t agree on how transshipment should even be defined. Vietnam’s electronics sector imports components worth nearly as much as its finished-goods exports, and Chinese-origin inputs are estimated at 5–20% of total product value across segments precisely the ratio customs officials are now scrutinising line by line. 

 A Global Sourcing issue not just a U.S. problem 

It’s tempting to file this under “American tariff policy” and move on. That would be a mistake. Mexico has introduced its own tariffs on non-FTA imports, overwhelmingly China-origin goods, explicitly framed as closing the “back door” into the U.S. market that Mexican assembly had quietly become (ASI Central has the detail, including new duties on cars and auto parts from non-agreement countries). And the EU has applied a comparable “last substantial transformation” standard to non-preferential rules of origin for years the same underlying test, just enforced by a different customs authority, for “Made in” labelling purposes (trade.gov and LKS Attorneys both walk through how the EU applies it in practice).  In other words: wherever your “+1” is, someone is now checking whether it’s real. 

Vietnam footwear manufacturing facility highlighting Made in Vietnam production and China Plus One sourcing

Know your risk and vulnerability before customs finds it for you 

Here’s the uncomfortable part: most companies can’t actually answer the question CBP is now asking, because they’ve never asked it of themselves. Which SKUs still carry Chinese-origin inputs above the danger threshold? Which suppliers are a single factory inspection away from a 40% duty? Which “+1” country is quietly reproducing the same concentration risk it was meant to solve?

A China+1 move made in 2022 or 2023 for cost or speed reasons was rarely stress-tested against today’s rules, and that gap between assumption and evidence is exactly where enforcement risk now lives. Diversifying for its own sake isn’t enough, either swapping one over-concentrated source for another single country of “+1” just relocates the vulnerability rather than removing it. 

Identifying risk and vulnerability in your global sourcing strategy  

This is why understanding risk and vulnerability has to come before and not after a change in your sourcing strategy, and why it needs to be more rigorous than a gut-feel review of supplier lists. ET2C’s Sourcing Stress Test is a useful starting point: a free, five-minute diagnostic across five weighted pillars margin leakage, supply risk exposure (concentration and disruption vulnerability across markets), coordination burden, quality and compliance (product, ESG, and regulatory risk across the supplier base), and strategic agility.

The output is a personalised, pillar-by-pillar score that shows where value is leaking and where risk is quietly building, before a customs inquiry, a factory fire, or a failed shipment surfaces it for you. 

ET2C International is a British owned global sourcing company with 25 years making sourcing simpler for our clients. Our 250 colleagues are based on the ground in major sourcing markets (China, India, Vietnam and Turkey) to give you deep insight and rapid access to Asian sourcing partners. To talk to one of our colleagues you can conatact us at: contact@et2cint.com 

China+1 strategy Industrial manufacturing facility representing Vietnam sourcing, customs compliance and substantial transformation requirements

What actually changes for your sourcing strategy 

None of this is an argument for staying in China, or for treating sourcing diversification as a lost cause. It’s an argument for doing China+1 properly. The bar has moved from “where is it made” to “can you prove, with documentation, that it was genuinely made there” and that proof is now a bigger competitive advantage than the factory’s postcode. 

In practice, that means three things converge: quality, compliance, and people who are actually on the ground. Value-added ratios, sourcing records, and production documentation need to be gathered continuously, not reconstructed after a customs inquiry lands. Factory audits need to check technical, social, and environmental compliance as a matter of routine, not a one-off box-tick before an order ships. And someone needs to be physically present in the factory often enough to catch quality fade, sourcing drift, or a supplier quietly reintroducing Chinese inputs before it becomes a customs problem rather than a quality one. 

This is exactly the gap between “we moved production” and “our production is defensible under customs law” that the July raids exposed. Tools like ET2C’s China+1 Market Selector can help narrow down where to go next across cost, tariff, and resilience criteria but the harder, ongoing work is factory audits and supplier compliance monitoring paired with in-country quality assurance and quality control that catches problems before a customs officer does. 

China+1 is still the right instinct. It’s just no longer a strategy you can execute from a spreadsheet it takes documentation, verification, and people on the ground who can vouch for what’s actually happening in the factory. That’s precisely where ET2C’s sourcing and quality assurance teams work alongside brands day to day. 

Frequently Asked Questions 

What is transshipment, and why does it now carry a 40% customs penalty?
Transshipment is when goods made largely or entirely in one country, typically China, are routed through a third country and relabelled with that country’s origin to dodge tariffs, without being genuinely transformed there. Under HTS 9903.02.01, U.S. Customs and Border Protection can apply a 40% additional duty to goods that fail this test, and unlike most tariff penalties, it carries no mitigation or appeal provision, so there is no way to negotiate it down after the fact.

What is the “substantial transformation” test, and how does CBP apply it?
Substantial transformation is the legal test customs authorities use to decide a product’s true country of origin. It asks whether processing in the “+1” country created a new article of commerce with a different name, character, or use from the imported inputs, rather than simply repackaging or lightly finishing them. CBP’s July 2026 raids on Vietnam factories were built around exactly this question: agents pulled production records and value-added ratios to see whether goods had actually been transformed, or just relabelled “Made in Vietnam.”

Why did U.S. Customs raid Chinese-linked factories in Vietnam in July 2026?
On 28 July 2026, CBP agents inspected Chinese-linked factories across Vietnam to check whether goods carrying “Made in Vietnam” labels had genuinely been transformed there or simply relabelled. The raids followed Vietnam overtaking China as the leading U.S. supplier of laptops and gaming consoles and a record bilateral trade surplus, the kind of pattern that draws enforcement scrutiny, and echoes U.S. Trade Representative Jamieson Greer’s comments about “pure illegal shipment” concerns.

Is the China+1 sourcing strategy still worth pursuing after these raids?
Yes, diversifying away from China remains one of the soundest supply chain strategies available. What’s changed is that it’s no longer enough to move production to a new country while keeping the same components and labelling. “+1” locations now face the same origin scrutiny China exports do, so companies need documented, verifiable proof that goods are genuinely transformed in the new country, not just a lower-cost address.

Does transshipment enforcement only apply to U.S. imports?
No. Mexico has introduced its own tariffs on non-FTA, largely China-origin imports to close what it calls the “back door” into the U.S. market, and the EU has long applied a comparable “last substantial transformation” standard under its non-preferential rules of origin. Wherever a company’s “+1” country is, some customs authority is now checking whether the origin claim is real.

How can a company prove its goods were genuinely made in Vietnam or another “+1” country?
By maintaining continuous, audit-ready documentation: value-added ratios showing how much of a product’s value was added locally, sourcing records tracing component origin, and production paperwork that can be produced on demand rather than reconstructed after a customs inquiry lands. Regular factory audits covering technical, social, and environmental compliance, backed by in-country quality assurance staff who can catch sourcing drift or a supplier quietly reintroducing Chinese inputs, are what make that documentation credible.

What products or industries are most exposed to transshipment risk right now?
Electronics assembly and back-end semiconductor work, including assembly, test, and packaging (ATP), carry particular exposure. Vietnam’s electronics sector imports components worth nearly as much as its finished-goods exports, and Chinese-origin inputs are estimated at 5–20% of product value across segments. Billions in ATP capacity investment, including from Amkor, Hana Micron, and Intel, are also sitting in Vietnam without a definitive ruling on whether that processing clears the substantial-transformation bar.

What should companies do now to reduce their transshipment and customs risk?
Start by identifying which SKUs still carry Chinese-origin inputs above risk thresholds, which suppliers are one factory inspection away from a 40% duty, and which “+1” country may be quietly recreating the concentration risk it was meant to solve. A structured diagnostic like ET2C’s free, five-minute Sourcing Stress Test can surface where risk is concentrated across margin, supply exposure, compliance, and agility before a customs inquiry does it for you.

David Young Blog Writer

David Young

Position: Group Marketing Director

David W. Young is a recognised thought leader in global sourcing and procurement, sharing expert insights on navigating inflation, managing overheads, and building resilient supply chains. He champions strategic solutions for maximising business value in a volatile world. LinkedIn or david.y@et2c.com.LinkedIn or david.y@et2c.com.

Scroll to Top