Consumer Goods
ET2C has sourced, developed and manufactured consumer goods across Asia for over 25 years. We work with clients ranging from fast-growing D2C brands to established retailers and wholesalers, with a particular focus on five categories: BBQ accessories, Garden, Home & Kitchenware, Home Decor and Luggage, each supported by category specialists who understand its specific suppliers, seasonality and quality requirements.
What We Do
A set of garden furniture and a hardshell suitcase both need the right factory and the right price, but they’re built to very different standards, weather and UV resistance for one, impact resistance and zip or wheel durability for the other. Our category teams apply the same rigorous ET2C sourcing process, supplier identification, quotation, sampling, production oversight and quality control, but factor in the materials, durability standards and seasonal calendars specific to each category.
This sits on top of ET2C’s full sourcing and procurement process.
Consumer Goods Categories We Support
BBQ (Accessories)
BBQ tools, accessories, grills, covers and add-on ranges are one of our longest-running outdoor sourcing categories. We manage core seasonal retail ranges alongside added-value opportunities for clients looking to differentiate, a different sourcing market for a distinct quality tier, or new materials and features layered onto a standard range. Suppliers across our network in China, India and Vietnam give us flexibility on materials, from stainless steel and cast components to heat-resistant plastics and textiles for covers and bags.
Garden
Garden is a core category in our outdoor sourcing offer, spanning furniture, planters, tools and decorative garden products. As with BBQ, our team manages the seasonal retail calendar that garden ranges are built around, while working with clients on new materials, finishes and functions to keep ranges differentiated season to season.
Home & Kitchenware
Our home and kitchenware team sources across cookware, tableware, storage and general homewares, drawing on the specific strengths of each sourcing market: natural-fibre products such as coir and jute from India, water hyacinth, rattan-style and plastic moulded products from Vietnam, and metal pans and cookware plus injection moulded plastic items from China. The team's focus is on bridging trend and functionality, finding ranges that stand out at retail while remaining manufacturable at the cost and quality your business needs.
Home Decor
Home Decor covers the ranges that shape how a room looks rather than how it functions: lighting, decorative accessories, textiles and seasonal decor. We work with clients on both core ranges and trend-led collections, and can support with material substitution or design modification where a range needs to be adapted for cost, sustainability or a specific retail positioning.
Luggage
Luggage, hardshell and softshell cases, travel accessories and related bags is the newest addition to our consumer goods offer. As with our other hardgoods categories, we support clients through supplier identification, sampling and quality control, drawing on our existing manufacturing base across China, India and Vietnam. We have a track record of delivering innovative new luggage design for our major retail clients in North America.
With More Than 2,000 Supplier Contacts
Across China, India and Vietnam, we’re always looking to identify the best partner for your sourcing needs, and support you through the entire supply chain management process. Our shipping and logistics team can also help with rates, terms and other solutions once your product is ready to move.
Why ET2C for Consumer Goods
ET2C has been sourcing consumer goods from Asia since 2001. That length of relationship matters more in consumer goods than in almost any other category: retail deadlines don’t move, factory capacity gets committed months in advance, and the difference between a good and a bad supplier often only shows up after your range is already on the water. Our category teams combine on-the-ground presence in China, India, Turkey and Vietnam with the specific material and seasonal knowledge each category needs, so you get a sourcing partner who understands your product, not just your purchase order.
Achieve the Right Balance
ET2C can help you achieve the right balance between price, quality and delivery. We work hard at the outset to understand the detail of your brief, so we can deliver against it. Let us help you navigate the challenges of manufacturing in a foreign country, while minimising the effort required from your team.
Get In Touch
Want to know how ET2C can help your business? Get in touch today and we’ll show you how.
FAQ – Consumer Goods Sourcing
Frequently Asked Questions
ET2C’s consumer goods sourcing is focused on five categories: BBQ accessories, Garden, Home & Kitchenware, Home Decor and Luggage, sourced across China, India and Vietnam for clients ranging from fast-growing brands to established retailers.
China, India, Turkey and Vietnam, with category-specific strengths in each market for example, natural-fibre homeware from India and Vietnam, and metal cookware or BBQ hardware from China.
Yes. The same core sourcing and quality control process is applied across metal, plastic, textile and mixed-material products, with supplier relationships built around the materials each category needs.
Yes. We support development from initial concept and positioning through material selection, sampling and sign-off, alongside identifying and validating manufacturers.
ET2C has sourced consumer goods from Asia for over 25 years, since the company was founded in 2001. BBQ and Garden build on our long-running outdoor sourcing work; Home & Kitchenware and Home Decor build on our homeware sourcing work.
Over 2,000 validated supplier contacts across China, India, Turkey and Vietnam. This network is expanding regularly as we work on new projects for clients
Yes, depending on your timeline and requirements, our teams can commission custom products, adapt an existing specification, or source directly from a supplier’s existing catalogue.
We check both the factory’s own compliance and certifications and the quality of the products being manufactured, applying ET2C’s standard QA/QC methodology from sampling through to pre-shipment inspection.
Season-driven categories are planned against a retail calendar, working back from ship dates to lock in supplier capacity, materials and lead times ahead of peak season. Our teams review category and product trends in manufacturing and other retail markets to establish clear innovation pathways
Yes. Our dedicated shipping and logistics team supports clients on rates, shipping terms and related solutions once a product is ready to move.
Submit a request through our contact form with your product details, and our team will review your requirements and match you with suitable suppliers.
